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CALL US
+1 734.763.1021
E-MAIL
entrepreneurship@umich.edu
LOCATION
3rd Floor, Duderstadt Center

Courses

Entrepreneurial E-Commerce

ENTR 390.011 (undergrad-level)

ENTR 599.311 (graduate-level)

Given the ease of setting up an online business, people are more than ever interested in setting up their own online businesses. This class will equip students from all majors with the skills necessary to launch a successful venture in e-commerce and introduce them to the online world of marketing, shipping, selling platforms, competitor analysis, and potential pitfalls. Students will learn the fundamentals for selling consumer products online, resulting in the creation of their own e-commerce site.

 

Credits:  2 graded (Lecture)

Prereq: None

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